Season 1 contestant Cindy Ingle was “so, so excited” about the potential impact on her life.
“We weren’t focusing on our outer selves,” she said.
This was not the concept we were given when we had agreed to do the show."

Contestants compete on ‘The Swan’ in 2004.Robert Voets/Fox/Courtesy Everett Collection
For her, the biggest appeal was a career coach, which she didn’t receive.
Cooke underwent plastic surgery, however the show’s surgeons wanted to see more of a transformation.
She recounted telling them she wanted to keep a bump on her nose that ran through her family.

‘The Swan’ featured a lot of plastic surgery.20thCentFox/Courtesy Everett Collection
Archival footage fromThe Swanshowed a doctor saying he was “a bit disappointed” with her decision.
“Even though it was gloriously interesting and exciting and fun, it was exhausting,” Dubrow said.
That was more than [what] a typical plastic surgeon would do in an entire year!"

‘The Swan’ culminated in a pageant.Robert Voets/Fox/Courtesy Everett Collection
Looking back, the contestants recalled being in excruciating pain.
Ingle spent $10,000 to repair a breast implant that popped and deflated.
The new series,Dark Side of Reality TV airs Tuesdays at 9 p.m. ET/PT on Vice.

Dr. Terry Dubrow sees a patient on ‘The Swan’.20thCentFox/Courtesy Everett Collection
Future episodes focus on shows includingJoe Millionaire,The Surreal Life, and more.