Travis Moon, the program manager for93Q Countryin Beyonces hometown Houston, says hes all-in on Texas Hold Em.
We’re playing right now.
Were actually the first station in America to officially add the song, he tells EW.
Beyoncé.Kevin Mazur/Getty
Moons enthusiasm stems from the quality of the track rather than the singers stardom.
That’s not why I’m doing this, he explains.
Moon cant get enough of the Texas Hold Em sound.
This is a fresh sound that I’m really excited about, he explains.
Just the way the song is constructed, the vocals are amazing, the instrumentation’s fantastic.
I think they’re really going to react positively.
16 Carriages deserves equal weight in this situation, he tells EW.
In the storyline, it really hits the heart, and that’s where country music lives.
The songs live in your heart.
Russo compared the songs lyrics, which reflect on the narrators teenage years, to Taylor Swifts early work.
Well, Beyonce went the route of Destiny’s Child, he says.
I think that’s a really beautiful story to tell, and it’s sort of haunting.
There’s an art to it and it’s an art form of itself.
And so to say that artist A, B, or C can’t create art is silly.
The new single sounds great, he says.
The radio managers are optimistic about the singers potential to convert the Beyhive into country fans.
Anything to make country more approachable is amazing, so it’s fantastic, Levine says.
And Moon thinks the fan crossover will also move in the other direction, too.
Beyonce’s fans are always going to drive up her numbers no matter what, he explains.
